Today on PR Wars, we’re gonna talk about some epic PR fails from the viewpoint of journalist Ellen Chang, a freelance writer for USA Today, US News & World Report, and others. But, PR people get picked on all the time. So, we’re not gonna take this public lashing lying down. I’m going to build a defense for the comms heroes in the story. Maybe as the gavel falls, journalists and PR pros will have a little more patience and understanding for each other.
The Associated Press is the gold standard for journalism. For many of us in public relations, a great hit in the AP can not only mean success for your company, it could mean success for your career. On today’s PR Wars podcast, we talk with Skip Foreman, Mid-Atlantic Breaking News Staffer at the Associated Press. Learn how to construct your press release to be more newsworthy.